Instagram "More with Less"
Directed by Ryan Ovadia
While we all caught the travel bug after a year of playing charades with our roommates, 3Q Digital came in like the heroes they are with a campaign that made us feel like globetrotting from our couch: Instagram Lite “More with Less.” We cast a diverse group of talent to perform their unique skills on screen, visually representing the ways IG Lite gives its users more access with less data, delivering each asset in a variety of formats for Google UAC in 18 different languages.
18 languages, 6 regions, shot in one day? We call that movie magic.