Helzberg Diamonds "Binder Brain"
Directed by Ryan Ovadia
Behind a storied history of quality, jewelry retailer Helzberg Diamonds, has been bringing people together for over a hundred years. Stepping into the social media landscape, we came on board to create a new path for them with the development of a new spokesman in Kevin, the lovable charming, hopeless romantic associate. With an emphasis on comedic proposals, we wrote and produced three stories about three couples that we delivered in :30, :15, and :06 cutdowns in aspect ratios for every platform.
“Binder Brain” :30
“Binder Brain” :30
“Binder Brain” :30
“Binder Brain” :30
“Binder Brain” :30
A winning creative approach? Put a ring on it.
“Binder Brain” :15
“Binder Brain” :15
“Binder Brain” :15
“Binder Brain” :15
“Binder Brain” :15
![](https://assets-global.website-files.com/63c0474d4bb10296bfde2789/63c0474d4bb1020055de295f_hb-binderbrain-30s-16x9-cut-29.mp4.01_00_10_10.still003.webp)
![](https://assets-global.website-files.com/63c0474d4bb10296bfde2789/63c0474d4bb1021358de2960_hb-binderbrain-30s-16x9-cut-29.mp4.01_00_12_05.still001.webp)
![](https://assets-global.website-files.com/63c0474d4bb10296bfde2789/63c0474d4bb102404fde2961_hb-binderbrain-30s-16x9-cut-29.mp4.01_00_26_04.still008.webp)
![](https://assets-global.website-files.com/63c0474d4bb10296bfde2789/63c0474d4bb102c6b0de2962_hb-binderbrain-30s-16x9-cut-29.mp4.01_00_22_04.still005.webp)
Cast & CREW